Award
NIH Reporter #1R01DK149422-01
Parsing the Impact of Calories versus Sweet Taste on Beverage Brand Conditioning: A Randomized Controlled Trial
Recipient
Monell Chemical Senses Center
Award Amount
$828,937.00
Ceiling
$828,937.00
Awarded
July 28, 2026
Identifier
1R01DK149422-01
A research project investigating how calories and sweet taste affect beverage brand conditioning using neuroimaging and behavioral methods to inform dietary recommendations.
Description
This project aims to understand the neural and behavioral mechanisms underlying the effects of sweetened beverage consumption, focusing on the impact of calories versus sweet taste on beverage brand conditioning. It involves neuroimaging studies, behavioral experiments, and assessments of individual differences in eating regulation.