# Manatee County P2600016

2025-2026 season sponsorship with the Pittsburgh Penguins. Bradenton Area CVB to receive official partner designation...

**Recipient:** PITTSBURGH PENGUINS LP

**Award Amount:** $91,000.00
**Ceiling:** $91,000.00

**Awarded:** October 01, 2025

**Identifier:** P2600016

Manatee County, a county government in Florida, awarded a sponsorship contract to Pittsburgh Penguins LP for the 2025-2026 NHL season. The agreement includes various advertising and promotional assets such as arena branding, IPTV displays, digital static images, a hospitality suite, and a promotional giveaway campaign. The total obligated and award amount is $91,000. The contract involves multiple product/services: season sponsorship, arena assets, IPTV, digital advertising, hospitality, and promotional campaigns. The purchase was made in a single transaction on October 1, 2025, with an existing contract value of $91,000, guided by a procurement process led by Britney McFarlin with contact email BRITNEY.MCFARLIN@BACVB.COM and phone 941-729-9177 EXT 3917. The contract is awarded to Pittsburgh Penguins LP, a sports franchise vendor, with competition likely from other sports or event sponsorship entities.

### Description

2025-2026 season sponsorship with the Pittsburgh Penguins. Bradenton Area CVB to receive official partner designation and logo usage, including use of the Pittsburgh Penguins name and primary logo; Bradenton, Anna Maria Island, and Longboat Key remain the official Florida destination of the Pittsburgh Penguins.; In-arena assets: Bradenton Area CVB will receive one-minute LED rotation throughout each home game, plus bonus run time for non-hockey events when available.; IPTV; Two minutes of full screen digital static images and two minutes of L-wrap on the IPTV system displayed across 800 monitors throughout the arena at all hockey events and most non-hockey events; Hospitality: one suite night at PPG Paints Arena. Suite package includes sixteen tickets, three parking passes, food and non-alcoholic beverages, and TV monitors with live feeds of the game; Digitally enhanced dashers: one minute in one zone per SportsNet Pittsburgh broadcast and one minute in the opponent RSN for all US opponents; Trip giveaway: one tradable bits campaign on the Penguin contest and promotions webpage during the campaign; promotion includes two posts on X, Facebook, IGS, and FBS, and two photos. Travel and accommodations provided by the Bradenton Area CVB; tickets provided by the Penguins for the December 4 game